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Analysis of institutional authors

Ferrer JrCorresponding Author

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October 3, 2022
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Article

The export strategy of the Spanish wine industry

Publicated to:Spanish Journal Of Agricultural Research. 20 (3): - 2022-01-01 20(3), DOI: 10.5424/sjar/2022203-18966

Authors: Ferrer JR; Serrano R; Abella S; Pinilla V; Maza MT

Affiliations

Inst Agroalimentario Aragon IA2, Dept Appl Economics, Gran Via 4, Zaragoza 50005, Spain - Author
Inst Agroalimentario Aragon IA2, Dept Business Adm, Gran Via 2, Zaragoza 50005, Spain - Author
Univ Politecn Madrid, Dept Agr Econ Stat & Business Adm, Campus Ciudad Univ,Ave Puerta de Hierro 2-4, Madrid 28040, Spain - Author
Univ Zaragoza, Dept Business Adm, Gran Via 2, Zaragoza 50005, Spain - Author
Univ Zaragoza, Inst Agroalimentario Aragon IA2, CITA, Dept Agr Sci & Nat Environment, Edif Zootecnia Miguel Servet 177, Zaragoza 50013, Spain - Author
Univ Zaragoza, Zaragoza 50005, Spain - Author
Universidad de Zaragoza - Author
Universidad Politécnica de Madrid - Author
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Abstract

Aim of study: This study analyses how business strategy has influenced the export performance of the Spanish wine industry. In recent decades, Spain has been among those countries that have significantly increased their wine exports. Area of study: We used data collected from a survey comprising 339 Spanish wine-making companies. Material and methods: The empirical analysis was carried out by sending a survey and subsequent telephone call to all the independent wineries belonging to PDOs, the number of responses was 339, 14% of the sample. Using the Heck-man methodology, we analysed the variables that determine the decision to export and the export intensity. Main results: Spanish firms have successfully used different combined strategies in order to achieve an intensification of exports. This implies that the joint use of strategies that seek efficiency (through cost reduction) while increasing value for the customer (through innovation and improved communication processes and distribution) achieve an increase in the internationalisation of the company. Therefore, the results of this study add new strategic alternatives to those tradi-tionally proposed by the literature. Research highlights: Firm strategy also has an effect on export performance in the Spanish wine industry. To grow in international markets, companies can use a combination of different strategic options.

Keywords

consumptiondeterminantsmarketspatternsresourcestradewine companies export strategieswine firms' strategywine international marketAdditional wine exportsPerformanceWine companies export strategiesWine exportsWine firms’ strategyWine international market

Quality index

Bibliometric impact. Analysis of the contribution and dissemination channel

The work has been published in the journal Spanish Journal Of Agricultural Research, and although the journal is classified in the quartile Q3 (Agencia WoS (JCR)), its regional focus and specialization in Agriculture, Multidisciplinary, give it significant recognition in a specific niche of scientific knowledge at an international level.

From a relative perspective, and based on the normalized impact indicator calculated from the Field Citation Ratio (FCR) of the Dimensions source, it yields a value of: 2.36, which indicates that, compared to works in the same discipline and in the same year of publication, it ranks as a work cited above average. (source consulted: Dimensions Aug 2025)

Specifically, and according to different indexing agencies, this work has accumulated citations as of 2025-08-02, the following number of citations:

  • Scopus: 4

Impact and social visibility

From the perspective of influence or social adoption, and based on metrics associated with mentions and interactions provided by agencies specializing in calculating the so-called "Alternative or Social Metrics," we can highlight as of 2025-08-02:

  • The use of this contribution in bookmarks, code forks, additions to favorite lists for recurrent reading, as well as general views, indicates that someone is using the publication as a basis for their current work. This may be a notable indicator of future more formal and academic citations. This claim is supported by the result of the "Capture" indicator, which yields a total of: 22 (PlumX).

It is essential to present evidence supporting full alignment with institutional principles and guidelines on Open Science and the Conservation and Dissemination of Intellectual Heritage. A clear example of this is:

  • The work has been submitted to a journal whose editorial policy allows open Open Access publication.
  • Additionally, the work has been submitted to a journal classified as Diamond in relation to this type of editorial policy.

Leadership analysis of institutional authors

There is a significant leadership presence as some of the institution’s authors appear as the first or last signer, detailed as follows: First Author (FERRER LORENZO, JUAN RAMON) .

the author responsible for correspondence tasks has been FERRER LORENZO, JUAN RAMON.